What the Heck is Marketing?

Have you ever asked this question to yourself: "What the heck is marketing?" Well, I totally have! I remember when I was a student in FIRST and I was working on the communications team. I understood what communications was, but honestly I really had no living idea of what the purpose was or all the different aspects to it: advertising, marketing, public relations, and branding. I had no clue some of those things existed and I didn't understand the purpose of them in robotics. 

3 Off-Season Side Project Ideas

If you're like me, taking the break from the FIRST Robotics season is both a blessing an a curse. There seems to be more free time to do other things, but it's also disappointing because I absolutely love the thrill of FIRST and all that there is to do. 

Recruiting Team Members Through Social Media

Recruiting new FRC Students is not all that easy sometimes, at least good ones anyway. You really do have to work hard to find talented people who desire to be in FIRST Robotics and who have the potential. Don't fret though. You can do it. 

One effective way to recruit new team members is through social media. Even though you need interpersonal interaction with students to ultimately get them on your team, social media can be the start of the process if you do it right. Here is how: 

4 Fantastic Facebook Hacks for Your FIRST Team

In our current age of internet interaction, Facebook is by far one of the most impactful out of the major social media platforms with over 1.65 Billion users worldwide. Did you know that 1 in every 4 minutes of mobile app use is spent in Facebook alone? And for good reason. You can share videos, photos, links and even GIFs with zero character limits to provide your audience with some sweet media. But let’s face it. Sometimes keeping the ol’ team Facebook page flowing with relevant content can seem more like a chore than an actual form of connection with your followers.


I had the opportunity to visit the KC Regional and interview some awesome people about some very random things. I am not sure that I even asked them questions pertaining to FIRST Robotics, but nonetheless it was still fun though. 

1 Thing To Remember During The Competition

It is no secret that competition season is probably one of the most anticipated parts of FIRST Robotics. I mean, there are robots that play sports, it is legit stuff man! I always look forward to seeing how teams innovate and design their robots in contrasting ways, solving problems unique ways and finding new ways to play the game. I have the opportunity to attend a couple different competitions each year and it amazes me how smart students are. It brings me back to my glory days…. 

Dozer Met A New Friend: Happy Thanksgiving!

Thanksgiving is here, so our minds have turned
To what time has taught us, to what we've learned:
We often focus all our thought
On shiny things we've shopped and bought.
We take our pleasure in material things,
Forgetting the pleasure that friendship brings.
If a lot of our stuff just vanished today,
We'd see the foundation of each happy day
Is special relationships, constant and true,
And that's when our thoughts go directly to you.
We wish you a Thanksgiving you'll never forget,
Full of love and joy—your best one yet!

3 FRC Teams Your Team Needs To Be More Like

Being on a FIRST Robotics team is hard sometimes. It is practically like a legit business if you think about it; you have many similar "departments" or "teams" just like any other business. So with this idea that a FIRST Robotics team is like a real business, we understand that it can be really hard sometimes to do everything right.

5 Essential Songs for an FRC Music Playlist

Whenever I create different music playlists, I normally do so for a certain purpose: like when I need to get pumped up for the game, or like whenever my girlfriend broke up with me (just kidding, I don't have a girlfriend...). So I was thinking the other day to myself that I need a FIRST Robotics playlist. So I searched and found a great list of songs that FIRST apparently uses at events. Through this list, I got some inspiration to create my own list of songs that pump me up. Here is what I choose. And feel free to comment below with your own songs! :)